CPA
February 5, 2009 by MyCashFinds
Filed under C-D
Cost Per Action (CPA). This is a form of advertising where payment is dependent upon an action that a user performs.
The action could be making a purchase, signing up for a newsletter, or asking for a follow-up call.
An advertiser pays a set fee to the publisher based on the number of visitors who take action.
Many affiliate programs use the CPA model.